The partnership between CCTV and the Band group.
Zhu Boying, Wei Cai, Caio Carvalho, Lucas Padilha and Walkiria Barbosa, with the participation of Marcelo Calero, discuss the strategic partnership between CCTV, China's largest broadcaster, and Grupo Band. The lecture explores how this collaboration has enhanced cultural and content exchange between the two countries, the challenges and opportunities of this union, and its impact on the media landscape. It is ideal for those looking to understand the dynamics of cooperation between major international broadcasters.
SUBJECT TO CAPACITY
Live stream available / Simultaneous translation english/portuguese.
| SPEAKER | COMPANY | POSITION | |
| Wei Cai | Associação dos Jornalistas da China Central Television - CCTV Latin America | Secretary | Biography |
| Boying Zhu | Associação dos Jornalistas Da China Central Television - CCTV Latin America | President | Biography |
| Lucas Padilha | Prefeitura do Rio de Janeiro | Municipal Secretary of the Civil House | Biography |
| Walkiria Barbosa | RioMarket e Festival do Rio | Executive Director | Biography |
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