Entertainment for All: how do different audiences consume different forms of entertainment?
In this lecture, the preferences and behaviors of various audiences regarding films, series, and other media will be discussed, along with emerging trends in digital and traditional platforms. The conversation will address the importance of understanding the characteristics of each segment to create content that meets the expectations of a diverse audience.
SUBJECT TO CAPACITY
Live stream available.
| SPEAKER | COMPANY | POSITION | |
| Antonio Jorge Alaby Pinheiro | Mídia1 Comunicação | Partner Director | Biography |
| Lucas Cunha | Kantar IBOPE Media | Growth & Strategic Client Manager | Biography |
| Edu Guedes | ABA | Aba Director | Biography |
| Fátima Rendeiro | Grupo de Mídia do Rio de Janeiro | Market Relations Director | Biography |
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