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Juliana Ribas began her career as a film producer, having produced two animated feature films. In 2004, she was invited to create the national film co-production area at Fox Films Brasil. In 2023, she took over as marketing director at Universal Pictures in Brazil, where she led major national and international releases for eight years. She is currently the marketing director at H2O Films, where she works in the co-production and distribution of national projects.

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